Duties and Responsibilities

• Lead and direct the visual creative vision for live product broadcasts, ensuring all design elements align with brand identity, product messaging, and the overall event strategy.
• Collaborate with product, broadcast, and creative teams to conceptualise and develop design assets for live broadcasts, including stage design, graphics, virtual sets, and interactive visuals.
• Shape the overall look and feel of the broadcast, ensuring that visual elements tell a cohesive and compelling story that enhances the audience’s experience and engagement.
• Supervise and mentor a team of designers, motion graphic artists, and visual specialists, providing guidance and feedback to ensure high-quality outputs.
• Oversee the creation of key design elements such as logos, lower thirds, transitions, on-screen graphics, and visual elements for product demonstrations and live interactions.
• Lead the design and development of broadcast set layouts, virtual environments, and any other visual components that will enhance the live product experience.
• Work closely with the technical director, producer, and other production staff to ensure the seamless integration of design elements within the live broadcast infrastructure.
• Ensure consistency in design across all visual assets, from on-air graphics to digital assets used in post-event promotions, while adhering to brand guidelines.
• Respond to feedback from product teams, stakeholders, and other departments to make adjustments and refine the creative direction as needed.
• Maintain high standards for visual quality, ensuring that all design elements are polished, visually compelling, and delivered on time.
• Participate in post-event debriefs to assess the visual impact of the broadcast and identify areas for improvement in future projects.

Qualifications and Experience

• 8+ years of experience in visual design, digital art direction, or live broadcast design, ideally with a background in product-related content or live events.
• Experience in creating immersive or interactive digital experiences for live broadcasts.
• Knowledge of 3D modelling and animation for broadcast (e.g., Cinema 4D, Blender).
• Familiarity with broadcast software and tools used in live production, such as vMix, Wirecast, or similar.
• Experience working with augmented reality (AR) or virtual reality (VR) elements in live broadcasts.
• Experience in digital product design or branded content development.
• Proven experience leading and managing creative teams in a fast-paced environment, with the ability to inspire and drive creative excellence.
• Expertise in visual design, typography, layout, colour theory, and composition, with a solid understanding of how to apply these principles to broadcast and live digital formats.
• Advanced knowledge of design software such as Adobe Creative Suite (Photoshop, Illustrator, After Effects), Cinema 4D, and/or other relevant tools for broadcast design.
• Understanding of the technical aspects of live broadcast production, including set design, camera angles, lighting, and how to optimise visual elements for on-air use.

Personal Attributes

• Strong attention to detail and a commitment to maintaining the highest standards of design across all live broadcast visual assets.
• Ability to work effectively with cross-functional teams, including technical directors, product managers, motion graphic designers, producers and video editors.
• Strong communication and influencing skills to clearly articulate creative ideas, provide constructive feedback, and collaborate with both internal and external teams.
• Ability to work quickly and adapt to changing circumstances, especially in a live production environment.