The Account Director will be responsible for working closely with the Head of Retail in the ongoing strategic development, execution and management of Brand, Retail Experience and Promotional Campaigns
Job Description
Duties and Responsibilities:
Oversee brand and event project management and business
Initiate project with client briefing and organise team internally and with suppliers
Manage concept and designs development end to end, including presentation to the client
Negotiate scope and cost with client (supported by directors)
Manage projects with regard to cost management, planning, concept, design, technical, procurement, production, logistics, and maintenance/operation aspects
Manage Team Financials, including forecasting, budgeting, invoicing, and time tracking
Oversee management events, including venue and any promotional requirements (including operations and logistics)
Liaise with clients and account team to establish program requirements and objectives, including obtaining briefs for retail, brand and experiential projects
Ensure a tactical plan for business growth with retail and experiential capability is in place for all clients
Manage all direct reports and resource allocation
Manage and maintain a strategic overview of accounts, and proactively advise client on new issues and resolution options
Actively contribute to client marketing strategy and thinking
Raise issues or concerns with the client in a timely manner, following through to resolution
Demonstrate innovation and creativity beyond client ideas
Strategically lead project-related work, including process and schedule management
Ensure all agreed client Key Performance Indicators are achieved throughout the year.
Qualifications and Experience:
At least 8 years + previous experiential project management experience within a marketing agency or team (preferred)
Strong marketing planning and execution knowledge
Strong knowledge and expertise in project management for brand experience & events
Experience in managing planning, concept, production, logistics, staffing, and operations, for event projects
Exceptional local knowledge of event management in Australia
Strong financial competencies and commercial acumen
Strong motivation for business development
Personal Attributes:
Outgoing, energetic and positive attitude
High levels of diplomacy
Experience working within a fast paced, high volume agency environment
Comfortable with challenging briefs
Ability to prioritise multiple tasks at once
Excellent written, verbal and presentation communication skills